SEO News

Want to reduce your bounce rate, but what does that actually mean?

How many times have you quoted a metric plucked from Google Analytics without really knowing what it means? Fear not, you’re not alone. For far too long now, marketers have had misconceptions over how to define one particular metric – bounce rate, either confusing it for exit rate or adding non-existent criteria. So, we’ve put
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Google BERT Update – What it Means

Google BERT Update – What it Means Google announced what they called the most important update in five years. The BERT update impacts 10% of search queries. What is BERT and how will it impact SEO? BERT is a Major Google Update According to Google this update will affect complicated search queries that depend on
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Take Your Content Optimization Strategy to the Next Level with This Tool

The Featured Snippet Optimization Tool from Internet Marketing Ninjas helps you optimize for Featured Snippets, Voice Search, “People Also Ask”, “Searches Related To”, and more. Your content optimization strategy isn’t complete without these in 2019. Ranking #1 in Google is Great, But We Know There’s Something Better: Position 0 Google featured snippets are prime real
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5 Ways You Can Really Steal Organic Clicks from Industry Giants

5 Ways You Can Really Steal Organic Clicks from Industry Giants The giants of fairy-tales have three things going for them: strength, resources, and infamy. In a similar way, our industry giants often dominate the searches due to the strength of their team, the resources of a large budget, and their brand fame. A household
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Local SEO for enterprises: Optimising for the Local 3-Pack

Local SEO for enterprises: Optimising for the Local 3-Pack. Fifteen years ago, if a customer needed a hammer, they’d probably get out a phone book, look up “Hardware Store,” choose the hardware store closest to their house, drive there, go inside, and ask the clerk “Do you sell hammers?” If they happened to be out
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Facebook Launches New Tools for Small Businesses

Facebook Launches New Tools for Small Businesses Facebook is rolling out new tools to help businesses run automated ad campaigns, book appointments, and edit videos. Automated Ads With Automated Ads, Facebook can develop a customized marketing plan after asking a few simple questions about your business and your goals. “Automated Ads to take the guesswork
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Remarketing

Remarketing is a way to connect with people who previously interacted with your website or mobile app. It allows you to strategically position your ads in front of these audiences as they browse Google or its partner websites, thus helping you increase your brand awareness or remind those audiences to make a purchase. Benefits Whether
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